DevTracker

Ronyn

Commander
Staff member
Community Manager
Director of Marketing and Community
Jul 26, 2016
724
2,706
93
I won't speak to the development of the game, that is not my department.

As for the marketing and social media aspects. Restlessness I get, I really do, but fear not folks there is a plan at play. There are reasons why our outlets go quiet for long periods then have pushes of content.
It relates to what is proven to be effective at growing community sizes, leveraged with what types of content we have to show.

Sometimes I wonder how interested people would be in reading/hearing a more comprehensive breakdown for how these strategies function, what data they are based on and why they are used. As of yet it seems like most people don't really want to know how I get this whole marketing/community building stuff done in my day job, how I've managed to stay relevent in that business for over a decade, what challenges one has to overcome to do it, or even how we have worked to grow em-8ers community over the years.
I'll give you a hint, it's not always as obvious as it seems like it should be.

I suppose if enough people actually want to know about this stuff I can lay it out more one of these days.... I just don't want to bore people to death. lol
 

Ronyn

Commander
Staff member
Community Manager
Director of Marketing and Community
Jul 26, 2016
724
2,706
93
#12
Oh Sy
I have always stated that my choices are based largely on the relatively unique situation of having a community this size for a game this early in dev. The "eyes on" to "game to show" ratio is quite uncommon outside of sequels.
It could be that we would simply approach this same situation differently. maybe better, maybe worse. Hard to say unless you're also in it though right? At any rate I don't mind that some folks disagree with some of the processes, that is totally fine. However...

You are right about perks and fun. I'd bet the devs can't understand concepts like a colored name, or links/gifs being a perk, and that they only see them as permissions settings in the context of security/moderation. The context and community of Discord is different than elsewhere, and the devs appear to have a generation gap. General chat does seem wrong when it limits aspects of the culture of Discord. I intuit that there is a boomer problem on Discord that's made things sterile and chilled.
If I'm following this properly, your opinion is that I'm too old to know how to build/run a discord because I just can't understand the culture? That's an interesting take.
Welp, considering the scope and impact of my day job (not em-8er) gives me on this type of thing, we had better hope that is not the case. lol